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Written by Our Reviewer
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Saturday, 26 April 2008 |
Review By Stuart Nachbar
There are many business and motivational books on leadership. They all give pretty much the same advice and rely on catch phrases (for instance: The One Minute Manager) or numbered attributes (for instance: The Seven Habits of Highly Effective People) to help the reader. What makes these books different is the writing; the authors are trying to reach different audiences.
 Stomp the Elephant
The first is the senior executive who is already the titular leader of an organization, through ownership or professional accomplishment. He sees opportunities or problems but does not have the time, or skill, to work down through several layers of management. But he might want to engage a consultant, or work with his most direct reports to manage change.
The second market is the first-time manager who has been given significant responsibilities and wants to develop his own leadership style. If he is a thoughtful manager, he wants his employees to respect him, but not necessarily fear or hate him.
The third market is the employee who needs to understand how corporate culture works and find the organization that is the best fit to his personal qualities. Each of us thrives in some workplaces and fails in others; a leadership book is, among other things, a useful guide to find the best fit. |
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Last Updated ( Saturday, 26 April 2008 )
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Written by Lauren Smith
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Monday, 10 September 2007 |
An Interview with Ron Finklestein
 49 Marketing Secrets |
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Last Updated ( Monday, 05 November 2007 )
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